Fujitsu Unveils New Global Commercial Brand Fujitsu Uvance to Create Sustainable World and Solve Social Problems Through Digital Innovation
The word “Uvance” embodies a concept of moving all (Universal) things forward (Forward) in a sustainable direction. This demonstrates Fujitsu’s determination to “create new possibilities by connecting people, technology and ideas, creating a more sustainable world where everyone can make their dreams come true.”
Fujitsu Uvance will play a central role in the growth of Fujitsu’s core business, comprising seven key areas. Four of them consist of vertical cross-sectoral areas of activity, related to the ideal state of the world and possible social problems that we face in the present and in the future: “and”
Fujitsu will offer exclusive insight into how Fujitsu Uvance will drive innovation to realize its overall vision of a more sustainable future with messages from its leadership, influential speakers and customers at “Fujitsu ActivateNow 2021”, its global flagship event which will start online from
Growing challenges and change of course
The world’s population has grown dramatically over the past decades, offering both great opportunities and a host of increasingly complex challenges, including growing socio-economic disparities and the growing threat of environmental disasters exacerbated by climate change. At the same time, over the past year, the global COVID -19 pandemic has exposed divisions and inequalities across the world, posing fundamental questions about people’s values and lifestyles, as well. as unforeseen challenges that threaten the future of humanity and the Earth. Overcome these calls for leaders to break with the past and chart a bold new path to a brighter future in which innovation is leading the way.
Recognizing the importance of this pivotal moment, Fujitsu set its new goal in 2020, taking a new path to transform into a business based on the company’s ideal vision to achieve a more sustainable world. As it contemplates the issues expected to arise in 2030, Fujitsu has identified seven key focus areas to form the base of Fujitsu Uvance.
Please refer to the resources below for more information on the seven key areas of Fujitsu Uvance:
Fujitsu Uvance Global Website (https://www2.fujitsu.com/global/uvance/)
To commemorate this launch, Fujitsu named its “
Fujitsu will also unveil a redesigned visual identity to its customers to coincide with the inauguration of Fujitsu Uvance. This includes expressing continued transformation and making the world more sustainable by bringing its Infinity Mark logo to the fore – with its dynamic and flowing contours, the brand symbolizes Fujitsu’s commitment to the renewed force of transformation and the virtuous circle of sustainability in contributing to customers, to society and to the world itself.
Fujitsu’s commitment to
Fujitsu is the Japanese leader in information and communication technologies (ICT) offering a full range of technology products, solutions and services. Approximately 126,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers.
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