Chris Jericho Files Brand Names For New AEW Stable –

Chris Jericho has trademarked the name of his new stable in AEW.

Last week, AEW Dynamite on TBS saw Jericho and Jake Hager turn against Santana and Ortiz, then rally around Daniel Garcia and 2point0 to form the Jericho Appreciation Society. The five heels then destroyed Santana, Ortiz and Eddie Kingston before posing together and knocking down the crowd. You can see video of the segment below.

Jericho registered trademark “Jericho Appreciation Society” and “JAS” on March 10. The following usage descriptions have been included in Jericho’s filings with the USPTO (United States Patent & Trademark Office):

“Hats; Shirts; Socks; Sweatshirts; Bandanas; Hoodies”

“Entertainment in the form of wrestling competitions; entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer; entertainment services, namely, live appearances by a group of professional wrestlers and sports entertainers; entertainment services, namely, personal appearances by a group of professional wrestlers and sports entertainers; entertainment services, namely, television appearances by a group of professional wrestlers and sports entertainers; providing wrestling news and information via a global computer network; Providing online interviews featuring a group of professional wrestlers and sports entertainers in the field of professional wrestling and sports entertainment for entertainment purposes”

ShopAEW recently released a JAS t-shirt, which you can also see below.

These trademark filings come after Jericho trademarked “Sports Entertainer” and “The Influencer” in recent weeks.

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